Founded in March 2016, Nordic Model Now! is a secular, feminist, grassroots women’s group based in the UK that is campaigning for the abolition of prostitution and related practices (such as lap-dancing, pornography and surrogacy). While abortion is not the focus of our campaign, as feminists we recognise women’s human right to safe, legal abortion services.

What we are calling for

  • The introduction and effective implementation of the Nordic Model approach to prostitution.
  • The clearing of criminal records for soliciting to sell sex.
  • The legislation against procuring, pimping and sex trafficking to be strengthened and brought into line with our obligations under CEDAW and the UN Protocol to Prevent, Suppress and Punish Trafficking in Persons, especially Women and Children (known as the Palermo Protocol).
  • The eradication of all the factors that push people into prostitution, including the entrenched inequality between the sexes, the impoverishment of mothers, the inadequate support for “looked after” children, student fees, low pay, zero-hour contracts, benefit cuts and sanctions, and so on.
  • The UK government to ratify the 1949 UN Convention on the Suppression of the Trafficking in Persons and of the Exploitation of the Prostitution of Others.

What do we mean by abolition of prostitution?

By abolition we mean a new social consensus that recognises the harm and  violence intrinsic to prostitution, both to the individuals caught up in it and to the wider society, and the adoption of concrete measures to bring about its eradication while helping those caught up in it to make a new life outside.

Abolition is not the same as prohibition, which implies that all of the actors (pimps, punters and prostituted persons) should be targeted.

Work with us to raise awareness of the Nordic Model

Many people in the UK have never heard of the Nordic Model and how effective it can be in changing social norms, reducing the number of vulnerable people who are drawn into the sex industry, and helping women find genuine routes out. Find out how you can help us raise awareness here.

Who we are and how we are organised

We are a grassroots organisation run entirely by unpaid volunteers. We are non-hierarchical and wherever possible work by consensus. We have never received any public or corporate funding and are not aligned to any political party. Our main source of funding is donations from our supporters.

We registered as a not-for-profit company limited by guarantee in August 2022. (Company name: Nordic Model Now Limited. Company number: 14269536. Registered address is: Unit 13, Freeland Park, Wareham Road, Lytchett Matravers, Poole, England, BH16 6FA. Please do not send any packages or signed-for deliveries.)

The group includes a number of women who have lived experience of the sex trade. There are many reasons why these women cannot be open publicly about their histories in the sex industry and as a result none of them are able to be directors of the company, because this would put their names into the public domain.

The directors therefore delegate the running of the company to a management committee that includes women who have lived experience of prostitution. We provide information about some of the members of this committee below.

Anna Fisher, Chair

Anna is a survivor of child sexual abuse and child sexual exploitation (CSE) in her infancy. Her struggle to survive and recover has been a life-long endeavour. She sustained herself through the tough years of single motherhood by working her way through the shelf of feminist books in Tooting Public Library and it was this, reading the great feminist classics (such as those by Andrea Dworkin, Catharine MacKinnon, Marilyn French, Dale Spender, Adrienne Rich, Germaine Greer, Kate Millett, Judith Lewis Herman, and Gerda Lerner, amongst others) that enabled her to make sense of her life.

She believes that prostitution and child sexual abuse are inextricably linked and sees prostitution (and its near-ubiquitous filmed version, porn) as the cornerstone that underpins the patriarchal system, defining women as less than human, and therefore unworthy of the basic human rights that men take for granted. She has actively campaigned against the sex industry for many years.

Megan King, Strategy coordinator

Megan is a survivor of the off-street sex trade. Although initially coerced and exploited into the trade, Megan’s involvement in prostitution was later glamourised as that of a ‘high class escort’. Upon exiting the trade, Megan’s primary motivation for speaking out as a survivor is to prove that it doesn’t matter how or where you sell sex, or how much money you are compensated with, the nature of prostitution is inherently abusive and exploitative and the only solution to avoid this trauma to women is for the UK to apply the sex buyer law.

Helen Lipscomb, Treasurer

Helen has a day job as a company secretary and lives in London.


We operate on a shoestring budget and our only source  of funding is currently donations, mostly small, from individuals who support us – and more recently, ticket sales for our events. See our Financial statements page for more on this.

If you would like to contribute financially to our work, please see our Donate page.

Further reading


VictimFocus Pledge

We are proud to  have signed the VictimFocus charter pledge. Set up by Jessica Eaton, the charter is “the first set of standards for professionals, organisations and individuals to combat victim blaming in abuse and trauma.”

This page was last updated on 14 August 2022.